Instagram tests 90-minute horizontal videos

By United One News · AI-generated summary of 4 outlets' reporting

Published 27 Oct 2026, 04:17 UTC · Updated 27 Oct 2026, 11:15 UTC

AI-generated summary of the coverage listed below:

Instagram began testing 90-minute horizontal videos and episodic microdramas to support long-form content creators and compete with YouTube.

Instagram introduced features allowing horizontal videos of up to 90 minutes in length.
The platform is experimenting with a Series feature designed for episodic content.
Live videos might be incorporated into the Reels tab to broaden content recommendations.
Creators can link short clips to their full-length productions to enhance viewer engagement.

Covered by 4 outlets across the spectrum: 0% left, 50% center, 50% right.

How each side framed it

Instagram ramps up video strategy in escalating TikTok, YouTube rivalry
Center · The Star (Reuters)

Instagram tests 90-minute horizontal videos for long-form content creators
Right-leaning · Times of India

Left-leaning outlets have under-covered this story. Of 4 outlets, only 0 are on the left of the spectrum.

First to report: The Star (Reuters) (27 Oct 2026, 04:00 UTC); 4 articles from 4 outlets so far.